2025 HR Conference

5 Reasons for HR's Bright Future

Ben Eubanks

Chief Research Officer, Lighthouse Research & Advisory

HR today is harder than it's ever been before. Increasing automation, high demands, and other challenges are putting more pressure on HR leaders and practitioners. It's probably why we are seeing HR burnout at higher rates than ever before.

But the actual trends and research show that HR is in higher demand than ever before. In this inspiring session, bestselling author and researcher Ben Eubanks walks attendees through five major trends that emphasize and prioritize the value of strong, innovative HR leadership in the modern workplace. Attendees will learn: 

• What CEOs say is their top priority today and how HR can have a closer connection to the business than ever before.
• How the major disruptions happening in today's organizations are tied to HR's superpowers: people and change.
• What AI is great at, what it's terrible at, and why HR has to take the lead on this before it's too late.

The full agenda will be announced in late February.

HRCI and SHRM credits applied for.

Sponsoring MRA events is a tremendous opportunity to bring your message of business value to our growing membership of organizations HR professionals and business leaders. Our members represent all industries including manufacturing, service, distribution, finance, and health care! 80% of event attendees are new at each event offering you the opportunity to network with new contacts. We are very excited about the event this year and hope you can join us! 

For more information on sponsorship, call Laura Kielbasa at 262.696.3346 or [email protected].

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